Business card design is often overlooked simply because it’s easy to forget the important role that a business card plays in the branding and marketing process. A business card, even in this digital age, is a very powerful first impression of your company. It’s not…
Ever wonder what it would be like to shop in your favorite stores or test-drive a car from the comfort of your home? Or how about a virtual hike for the adventure seekers? Thanks to new augmented and virtual reality apps and experiences, consumers are…
Chances are if you’ve gotten involved in any online advertising or digital marketing campaigns, you’ve heard about landing pages. But for many companies not directly involved in the marketing industry, you may be wondering what a landing page is and why we use them. Traditionally,…
Think of your brand as the face of your company – it’s one of the most important assets that you have. Your brand communicates who you are, and what you do. While you might feel that branding is secondary to other facets of running a…
You’ve likely been hearing the story unfold over the last couple of months involving the data firm, Cambridge Analytica, and the harvesting of millions of users’ data from Facebook to target political ads. Unfortunately, many believe that this breach in data is really just the…
The topic of sales can lead to a lot of different opinions and theories. One thing that remains true though is that creating urgency in the sales process, whether it’s a ‘Buy Now’ button on a website, or a countdown clock to closing the doors,…
So often businesses are pressured to execute marketing strategies that push the numbers, the impressions, and the quick ROI. Before you know it, customers are dollar signs and relationship building is based on an automated funnel. This can lead to some tricky territory when it…
In today’s digital world where you can order anything with the click of a button from the comfort of your own home, less people are venturing out into stores. Retailers have been faced with the challenge of creating an inviting and enticing environment for customers…
Watching movies is a favorite past time and hobby of many people. Whether going out to the theatre or curling up on the couch, watching a good film is a great way to escape the stressors of everyday life and indulge in some fantasy. For…
Did you know that the first 3D printing inventions date back to the 1980s? Dr. Kodama of Japan had originally begun the development of technology that produced three-dimensional prototypes for product development. The first patent belongs to Charles (Chuck) Hull, who went on to co-found…